DQ 1 : You are tasked with drafting a communication addressing a team of Vice Presidents at your business. The communication involves a request for funding for a new line of business. Select one of the principles covered in this chapter and discuss how it will be used as you develop your communication.

DQ2: Why is readability important in a business context? Identify one of the practices covered in the chapter and discuss why you feel it is essential for readability

DQ3: According to the readings what are some important considerations when planning to use social media to manage your customer base? Offer an example of a company that has done this effectively.

DQ4: Select one of the types of routine communication addressed in the chapter. Describe a time when one of these types of communications did not go well for you. Is there something from the reading that might prompt you to do things differently next time?